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To Beau Lake we go
One year in, Beau Lake is looking to expand its product line beyond paddleboards.Read More
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2017 Agency of the Year winners
A look at the insights that drove success for this year's top shops.Read More
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Making a ripple
Editor Jennifer Horn on how the inaugural Design AOY category will help raise the bar and boost Canada's design reputation. Read More
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One great ride
As Paul Lavoie exits Taxi, former colleagues share their parting words for the industry figurehead. Read More
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2018 MOY: How to hack it on the global stage
HP's Esteban Davila proves that fortune favours the brave as the marketing head pushes for more Cancon with global impact.Read More
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Unlocking your inner brand hacker
Editor Jennifer Horn on the benefits of pulling apart, analyzing, modifying and putting your brand back together again. Read More
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The view from the marketing department
Brand leaders weigh in on everything from budgets to agency relationships with our annual survey.Read More
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A snapshot of the agency landscape
Leaders weigh in on time constraints, business priorities, job satisfaction and more in our annual survey.Read More
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Social reality check
Editor Jennifer Horn on why brands need to put some action behind their CSR efforts.Read More
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Calling all strategic thinkers
Work that solved complex problems can now be entered in the 2018 Strategy Awards, which opens with three new categories. Read More
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Who’s in the running for a Shopper Innovation Award?
The jury has picked the finalists for this year's awards program, with the winners announced on April 30.Read More
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Kinetic hires former Michael Kors exec
Damon Sloane joins the design and tech firm in a role focused on helping clients drive retail innovation.Read More
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Who snagged an AToMiC Award?
Winners from Wednesday's gala include SicKids and IKEA, each taking a Grand Prix for smashing advertising conventions.Read More
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Targeting tactics with a digital bent
Using new platforms helped these brands meet younger consumers where they already live.Read More
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Utility in small packaging
Brands made parchment paper, cardboard boxes and drink trays work a bit harder for extra engagement.Read More
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Bold and brazen hits the mark
How taking risks and pushing boundaries is taking cause marketing to new levels.Read More
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Rethinking social apps
How three brands delivered messages by tweaking the common approach to popular platforms.Read More
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Big (biometric) data
Facial recognition, eye tracking and infrared cameras gave these ads a much, much deeper connection to consumers.Read More
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Cause for design
How clever visual design helped three non-profits communicate their missions.Read More
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Media-jacking on the rise
How brands fought passivity by interrupting the regular flow of content on TV and in digital.Read More
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